“In the mood for Chanel”… Chanel’s quilted signature returns in jewellery form.
At a time where most brands turn to high jewellery and keep adding on precious stones, Chanel has decided to take a more fashionable route with a collection focused on revisiting one of the most iconic codes of the Brand into generous and trendy pieces of pure gold.
The engraved lines spin out the house graphic in six pieces : a chunky cuff bracelet and two rings, available in either white or yellow gold.
The collection was pre-launched in a pop up store on Net-A-Porter before being sold in Chanel boutiques worldwide, marking its first ever fine jewellery e-commerce project, and sold out in less than a week. ‘We are thrilled that Chanel had decided to work with Net-A-Porter on this exclusive initiative’, said Alison Loehnis, president, Net-A-Porter.com, ‘This fabulous collection completely embodies the unequivocal chic CHANEL spirit—classic, modern and timeless’
Discover the hypnotic collection short film, where Caroline de Maigret ‘s sultry voice whispers the name that already sounds like an obsession :